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The Organization Profile panel hosts basic account information. This information is printed on invoices, and DNSFilter uses it to contact the account owner for billing or other purposes, such as a security event on your deployment. 

• Organization Name. The display name of the account. Changes to the Organization's name are reflected across the account
• Organization Address. The account's address
• External ID. Add an ID here to integrate DNSFilter with other external service. The External ID is also used as a Block Page ID for MSP partners